Redbubble is a one-stop-shop for creating and selling custom apparel. They have a wide variety of products available and provide a great platform for artists to showcase their designs.
They have sellers from all over the world and are constantly growing their customer base.
In this article, I will show you how to get noticed on Redbubble, and how to boost your exposure.
Getting noticed on Redbubble means, you are getting more exposure, more authority in your niche and you are attracting more customers. There are a few tricks you should use if you want to get your art ranking better. In my experience, these are the best things you can do.
Niche Down
Redbubble has an excellent range of products and designs, so it is important that you figure out what you would like to sell and make sure that you select the right niche.
You can find niche ideas on their website, but it is important to understand the difference between a general niche and a long-tail keyword niche.
A general niche is one that has many products categorized under it. For example, “dog” is a general niche.
A long-tail keyword niche has a smaller number of products but is more specific, for example, “blue dog” is a long-tail keyword niche.
But you shouldn’t stop here. If you are starting in any place with huge competition, you should always find a niche with low competition.
This technique is called in the SEO world as niching down.
This simply means, you are finding a niche with moderate or low competition, and start designing around this niche.
To continue with the example of a dog, niching down will mean going for the breeds of dogs, for example, blue german shepherd, and you can go further and make designs only with blue german shepherd puppies.
You will create tens of designs around this niche, and then you can expand to other dog breeds.
With this simple strategy, you can get a lot more exposure from potential customers who may not have liked the first design and you can also become an authority in a certain niche.
Practice Your Skills
The best way to get your work on Redbubble is to get started. It sounds simple, but creating and uploading your first design is an important step. You can learn a lot not only about designing for Redbubble, but you will also learn all the important things with your listings.
We all know that it is hard to find your own design style. You are not sure if the designs you are creating are good or bad.
Once you upload them to the platform and get feedback, your skills will improve, you will know which designs were liked by other designers on the website, and eventually, you’ll be able to create a design that people love.
Focus on Long-tail Keywords and SEO
The best way to get your designs on Redbubble is to focus on long-tail keywords. You can find keyword ideas by simply typing a seed keyword into the Redbubble search tab, or you can use a keyword research tool like Google Trends to find keyword suggestions.
In general, you will want to choose keywords that people are searching for but that are not too competitive. You are looking for long-tail keywords, a combination of three or four words. With this technique, you can target a specific audience that will like your designs.
And if you take your time to put these long-tail keywords into the title, product description, and tag section, then you can get a bigger chance to rank your design listings on search engines like Google or Bing.
Upload Lots of Designs
This is simple yet important advice. Uploading more designs means you get more chances to attract potential buyers to your shop.
Where possible, it is best to create several designs for one keyword. I always recommend creating three designs for one keyword… create a text design with one color, then a colorful text design, and then an illustration with a text or just an illustration.
This will give people a variety to choose from.
And because Redbubble is using a smart algorithm to rank your designs on their platform, the design people are liking a lot, will be ranking better on the search pages.
Promote on Social Media
Once you have a few designs up on your Redbubble profile, you should start promoting them. You can promote your designs by posting on your social media accounts, using the share buttons on your designs, or you can use your email list to promote your designs if you have an email list.
I will recommend that you focus your time on only one social media platform. In my experience, Instagram works best.
If you want to use Instagram, you should definitely start a theme page in the same niche as your Redbubble store. This way you are sure you will attract the right audience to the store.
Conclusion
Redbubble is a fantastic place to get your designs out there, and it is easy to get noticed on Redbubble if you follow these best practices.
They have a wide variety of products available and provide a great platform for artists to showcase their designs.
They have sellers from all over the world and are constantly growing their customer base.
In this article, I have provided you with some tips and tricks to get your designs into their platform and increase your exposure.
Here Are Some of My Favorite Tools For Print-on-demand
As a graphic designer and POD seller, I’ve had the opportunity to discover different helpful products and tools that can be time-saving and make the process of creating your designs a bit smoother.
DESIGNS:Kittl (best for t-shirt designs), Vexels (for professional designs), Placeit (for unique product mockups)
Disclosure: Some of the links above may contain affiliate partnerships, meaning, at no additional cost to you, NechEmpire may earn a commission if you click through to make a purchase.
I'm Miroslav, a passionate graphic designer, Etsy seller and AI enthusiast. At NechEmpire, I'm here to share my knowledge and skills. I want to turn your design passion into a successful online business.
Does it have any effect if I like my own designs? With the artist account and/or another. If I like every product of the design or only the design itself.
There is a theory that more likes on a design will move it higher on the search page on Redbubble. But instead of liking your own design, try to like 20+ designs from different designers. Then wait, until some of those designers will like your designs too and like more of the artworks of these designers. This way, you will be able to make a connection with other members on Redbubble and they will like most of your newly published designs. Repeat this process, and watch the results.
time to get designing!!
Does it have any effect if I like my own designs? With the artist account and/or another. If I like every product of the design or only the design itself.
There is a theory that more likes on a design will move it higher on the search page on Redbubble. But instead of liking your own design, try to like 20+ designs from different designers. Then wait, until some of those designers will like your designs too and like more of the artworks of these designers. This way, you will be able to make a connection with other members on Redbubble and they will like most of your newly published designs. Repeat this process, and watch the results.